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Review what we drafted

This is the second step of onboarding. Hero Marketer shows the Google Ads creative it drafted for your homepage and a short analysis of who it targets. You see this before you pick a plan, so you can decide if Hero Marketer understands your business.

What you see​

Two things in the card:

A Google Ads creative​

A live preview of a real Google search ad. Headlines, descriptions, display URL, all rendered in Google's actual ad format. Toggle between desktop and mobile views with the buttons above the preview. Shuffle to cycle through alternate headline orderings.

The draft targets your brand search. That's intentional. Branded search is the highest intent traffic any business gets, and it's the cheapest cost per click. It's where any first Google Ads campaign should start.

Three insight tiles​

Below the ad, three short tiles summarizing the analysis:

  • Who it's for. The customer Hero Marketer identified from your page.
  • What they're stuck on. The problem you solve, in their words.
  • Why you win. Your edge against the obvious alternatives.

If these three lines describe your business accurately, the rest of Hero Marketer's output downstream will too. If they don't, refine the analysis.

Refine analysis​

A "Refine analysis" toggle sits below the insights. Open it and you can edit every section of the product analysis: jobs, pain points, customer profile, value proposition, competitors, emotional context, and social context. Edit in place. Saved changes feed every campaign you build from here.

You can leave it untouched and continue. You can also come back later from settings to refine after a few campaigns are live. See Update a product.

What we don't do here​

  • We don't launch the campaign. The ad you see is a draft for the post-payment Google Ads connection step. Nothing is in Google Ads yet.
  • We don't generate the rest of your campaigns. Keywords, sitelinks, callouts, and extensions are generated when you build a campaign in the wizard. See Create your first campaign.

What happens next​

Click Continue and the wizard moves to the plan picker. You pick a plan, complete checkout, and the wizard auto-advances to the Google Ads connection step.

Next​

Pick a plan, then Connect Google Ads.