Compare plans
Hero Marketer has three plans: Pro at $20/month, Growth at $50/month, and Agency at $100/month. Every plan has the same features. They differ only on scale: how many Google Ads accounts you can link, how many products you can configure per account, and how many credits you get each month.
Plans side by side
| Pro | Growth | Agency | |
|---|---|---|---|
| Price | $20/month | $50/month | $100/month |
| Google Ads accounts | 1 | 1 | 10 |
| Products per account | 1 | 10 | 10 |
| Included credits/month | 20 | 50 | 100 |
| Hero AI access | Yes | Yes | Yes |
| Asset library, sitelinks, extensions | Yes | Yes | Yes |
| Dashboard and reporting | Yes | Yes | Yes |
| Email support | Yes | Yes | Yes |
Monthly plan credits refresh each billing period. Purchased top up credits roll over indefinitely.
Which plan fits you
Pro fits if you market one product to one audience and manage one Google Ads account. Pro also fits if you run a few campaigns a month without heavy AI usage. Most solo founders and marketing teams of one start here. Pro allows 1 Google Ads account and 1 product, with 20 credits a month.
Growth fits if you market multiple products from a single Google Ads account, run campaigns more frequently, and use Hero AI regularly for analysis. This is the most common upgrade. Growth allows 1 Google Ads account and 10 products, with 50 credits a month. That is enough for several SaaS products under one corporate account, or for one product with multiple positioning angles.
Agency fits if you run Google Ads for multiple companies across more than one account and need a higher monthly credit allocation for sustained AI workflows. Agency allows up to 10 Google Ads accounts and 10 products per account, with 100 credits a month. Agency suits agencies, holding companies, and larger teams that span multiple brands.
What every plan includes
The product is the same across all three plans. A Pro subscriber gets the full campaign wizard, Hero AI, the asset library, and the dashboard, exactly as an Agency subscriber does. The only differences are scale, accounts, products, and monthly credits. No feature is locked to a higher tier.
Other plan facts
- Refunds. Every plan is refundable within 14 days if you have used less than 10% of your monthly credits: under 2 on Pro, 5 on Growth, 10 on Agency. See Refund policy.
- Billing cycle. Monthly only. Annual pricing is not currently offered.
- API access. Not available on any plan.
If you need more than Agency
If your usage exceeds Agency's limits, for example more than 10 Google Ads accounts, more than 10 products per account, or substantially more than 100 credits a month, contact support. Custom plans are available for teams that need higher limits or specific contractual terms.
Change plans
You can change plans at any time. See Change your plan for what happens to billing and credits when you upgrade or downgrade.