How Recommendations Work
Recommendations in Hero Marketer are data-driven suggestions focused on sustainable B2B SaaS growth. Each recommendation includes:
Clear pattern evidence across timeframes
Expected impact on CAC and efficiency
Implementation type (AI-assisted or manual)
Specific action steps with context
Implementing Recommendations
AI Assisted Implementation
When you choose AI-assisted implementation, Hero Marketer handles the technical execution while you maintain full control:
Review Process
See the specific pattern identified
View affected campaign elements
Understand current vs. target state
Review expected CAC impact
Safety Checks
Multi-timeframe evidence shown
B2B sales cycle considerations
Risk level assessment
Implementation prerequisites
Implementation Flow
Type "implement" to start
Review the proposed changes
Confirm to proceed
Get real-time execution updates
See confirmation when complete
Manual Implementation
For marketers who prefer hands-on control, manual implementation provides detailed guidance:
Step-by-Step Instructions
Precise Google Ads navigation
Exact values and settings
Required order of changes
Validation checkpoints
Implementation Support
B2B-specific considerations
Common pitfall warnings
Performance impact context
Ask questions anytime
Progress Tracking
Report completed changes
Monitor implementation
Note any adjustments
Track performance impact
Best Practices
Review Impact Estimates
Check expected performance changes
Consider budget implications
Review historical data support
Implementation Order
Start with high-impact, low-risk changes
Group related recommendations
Follow prerequisite order
Allow time between major changes
Track Results
Monitor performance after changes
Compare with predicted impact
Adjust future optimizations
Document successful patterns
Safety Features
All changes require explicit user confirmation
Recommendations based on consistent patterns, not single-period variance
Impact predictions use multi-timeframe analysis
Clear distinction between structural vs. performance changes
Built-in B2B sales cycle awareness
Getting Help
If you're unsure about a recommendation:
Type "why" to understand the reasoning and evidence behind it
Ask for specific details about any part of the recommendation
Request clarification about expected impact or risks
Ask about alternative approaches that might work better for your needs